Somos Dentsu

Before the global pandemic brought the world to a standstill, we began charting the long-term consumer trends that would shape the next decade. Little did we know how quickly that analysis would be challenged.

Now, as brands look to chart a new path to recovery and growth, we’ve updated our analysis to provide a roadmap to 2030.

Based on interviews with world-renowned futurists, academics, authors and experts; multiple proprietary consumer surveys; a comprehensive innovation patent scan; and extensive secondary research and case study analysis, we present the dentsu consumer vision.

Get the report: https://bit.ly/3kyaJ3w

Somos Dentsu

Female Foundry Highlights Reel 2020

The Code Rise Up

Accelerating growth at the new intersection of media, the is iProspect. Our unique understanding of the intersection of culture, content, data, and technology powers how we build brands out of every moment of connection. For today, and for tomorrow.

"Creativity is what makes the day worthwhile." Ezequiel Joulie of iProspect Argentina shows you Our Day. #whoweare

At Dentsu Aegis Network we are proud to be a member and founding partner of SB Brands for Good+, which mission is to make sustainable living easier and more rewarding for people around the world.

We, along our members, work with experts on the leading edge of sustainability, innovation and marketing to harness our mission’s reach, resources and influence to make the “good life” more attractive and attainable at scale.

We joined because we believe this is more than the “right thing” to do. Consumers will follow and reward the brands who lead with more delightful products and experiences, more meaningful relationships and more measurable actions that help them live better today and create a more sustainable future for all.

In 2019, our iProspect Chile office, along with B&W Communications and George Films went to Cannes Lions to find others that share the passion of SB Brands for Good+, finding exemplary people, work, and organizations that are doing just that: building brands for good.

We invite you to watch the first ever Chilean documentary of Cannes Lions focused on what matters: Brands focused on genuinely making this a better world.

“You have to adapt to these conditions, you have to be prepared for the unexpected.” Whether he’s freeriding down the Pyrenees, or overseeing iProspect in Latin America, Philippe Seignol, President of iProspect LATAM knows that change is the only constant. #whoweare

Laura Flores, Director of Paid Media, iProspect Chile discusses Dentsu Aegis Network’s Digital Society Index with José Antonio Neme, Mega.